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Monday, April 27, 2015 Vol. 78 No. 12


Also in this issue...

01 |Digital Edition
02 |Front Lines
03 |The Goods
04 |The Goods Submissions


05 |Classifieds
06 |Request Product Info
07 |Young Retailer Award
08 |Article Archive
09 |BuZZ!
10 |Facebook© - Buzz Cuts
11 |Wells on Twitter
12 |Store Layout
13 |Digital Catalogs
14 |Trade Show Calendar
15 |Hard Goods Distributors
16 |Media Kit 2015
17 |Subscriptions


Featured Companies

BATSON'S FOLIAGE GROUP INC
INDEPENDENT GARDEN CENTER SHOW
THE CONARD-PYLE CO.
SUNTORY FLOWERS LTD
LIVETRENDS DESIGN GROUP
OREGON ASSOCIATION OF NURSERYS
VITAMIN INSTITUTE
SUN GRO
LFS INC.
MCCORKLE NURSERIES
>> See All

April 2015 Issue

Features
In Vino Veritas | Jennifer Polanz
It loosely translates to “there is truth in wine” and anyone who has ever shopped with a buzz knows there’s also money to be parted with in wine.

Talking About the Bees | Heidi Wollaeger, Kristin Getter and Bridget Behe
Do consumers understand neonicotinoid-free or bee-friendly pest control methods?



Consumer Buzz
Relying on Reviews | Ann-Marie Vazzano
Reliance on product reviews is growing.

Americans Planning To Save Tax Refunds | Ann-Marie Vazzano
According to the National Retail Federation’s annual Tax Returns Survey conducted by Prosper Insights and Analytics, 47% of those expecting a refund plan to save the money, the highest percentage in the survey’s history.



Columns
Aisles That Direct Flow | Judy Sharpton
Aisles and strategically placed displays are yet another way the store speaks to the customer.

Customer Service, Twofold | Ellen C. Wells
It struck me as an overlooked concept that part of the success of Cole’s Winter Farmers’ Markets is that they treat their vendors like customers.




Profit Planet

Not many garden centers are seen as top-end gift retailers because they consider gifts an afterthought.



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