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Monday, November 24, 2014 Vol. 78 No. 7


Also in this issue...

01 |Front Lines
02 |Product Profiles
03 |Product Profiles Submissions
04 |Classifieds


05 |Request Product Info
06 |Young Retailer Award
07 |Article Archive
08 |BuZZ!
09 |Facebook© - Buzz Cuts
10 |Wells on Twitter
11 |Store Layout
12 |Digital Edition
13 |Digital Catalogs
14 |Trade Show Calendar
15 |Hard Goods Distributors
16 |Media Kit 2015
17 |Subscriptions


Featured Companies

MODERN SPROUT
CERTIFIED ROSES INC
MANTS
AMERICA IN BLOOM
OVERDEVEST NURSERIES LP
URBANATURE
DEWITT COMPANY
HGTV HOME PLANT COLLECTION
BLOEM LIVING LLC
SPRING MEADOW NURSERY
>> See All

November 2014 Issue

Features
The Art of Giving | Jennifer Polanz
Dive in to what’s new for 2015 in gifting with our winter gift preview.

Cheap Tricks: Potty Time | Jennifer Polanz
Technically, they don’t make you any money. However, one of the most important parts of your garden center has nothing to do with gardening: your bathroom.



Consumer Buzz
Predicting Brand Loyalty | Ann-Marie Vazzano
Email marketing firm StrongView recently released the results of its 2014 Brand Loyalty Survey.

The Social Side of Millennials | Ann-Marie Vazzano
Millennials are about 33% more likely than other generations to talk with friends and family about shopping and retail, and they’re responsible for 689 million word-of-mouth impressions about brands each day.



Columns
Support Your Local Daisies | Jennifer Polanz
Garden centers can be a resource by which [Girl Scouts] can earn their badges …

Success-Oriented Gardening | Judy Sharpton
I still have people ask me for bench layouts. What we should be designing are project departments.




Profit Planet

If the board suddenly ousted you, how would your employees react?
The Friel World

Moral: You can’t weigh confidence. If you could, it would trump gold.
Kerry On

The best we can do is to provide a great product on a beautiful stage and hope consumers agree and take something home.

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